Welcome to Misfit.
We are a team of creatives and square pegs set on inventing and pushing boundaries, with an uncompromising and meticulous approach to crafting the perfect beer.
We are a New Zealand social enterprise brewing company, where we will be fighting to restore clean water sources in New Zealand and the wider Pacific, by donating all of our profits to the cause.
We look forward to sharing this journey with you.
Great beer, with a great cause.
Did you know that on average, 75L of water is used to produce just one standard glass of beer?
Meanwhile, New Zealanders consume the equivalent of 9 litres of beer each second; that’s about 175 million litres of water each day!
And all the while, the quality of clean water in the Pacific is suffering. Today, over 5 million Pacific Island residents still lack their basic right of access to clean water and adequate sanitation practices; while closer to home, the majority of our lowland rivers are so polluted we can’t safely swim in them.
We are a social enterprise brewing company, where instead of ignoring the problem, we aim to be part of the solution, by challenging ourselves to give 100% of our future profits toward clean water projects in New Zealand and the wider Pacific, ensuring your contribution is not just a drop in the ocean.